Building Your Brand

You hear a lot of material on building your personal brand.  One school of thought is how to look good on social media and traditional collateral like your resume.  Although it is important it is a bad way to start.

Your brand is YOU.  It is more about being good than looking good.  In a very real way, you are a product (an employable, high potential employee or entrepreneur that is in play for the duration of your career).  What you bring to the table, your track record, your network, and your approach are all elements of the high potential that is you.

Like all products, if you do not improve over time, you fall behind.  Once you have established a pattern of over achievement, lifelong learning and development, and they turn into habits, you are on your way.

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The Brands You Want to Convey vs. The Brands You Want to Portray

Everyday, through actions, deeds and accomplishments you are building your personal brand.  Negative or positive, good or bad, building your brand you are. Read More...

Four Steps to a Great Job Start - The Halo Effect

Some new employees show up and make a terrific first impression and often, that has powerful downstream implications. They create a kind of ‘Halo Effect’ that leads to a positive assumption that they will be great Read More...

If You Go With The Flow, The Flow is Where You'll Go

On nearly every college campus I visit, Freshmen don’t frequent the Career Center. They figure getting a job is soooooo far off, so they don’t prioritize that activity. Read More...

Three Reasons That Your 20's Are Your Defining Decade

Your twenty-something years are critical for your success for three reasons: 

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Dream Big and May Those Dreams Frighten You

Pope Francis just visited and regardless of your faithfulness or lack thereof, he moved everyone he came in contact with. I believe he inspired us  Read More...

The Advantage of Audio

One who learns and grows faster, advances faster. Knowledge is not stagnant. The world moves quickly and, in a relevant sense, you are either growing or falling behind. Read More...

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The Single Most Important Interview Secret

One who learns and grows faster, advances faster. Knowledge is not stagnant. The world moves quickly and, in a relevant sense, you are either growing or falling behind. Read More...

A Quest for Betterment (The Prerequisite for Success)

The work at LearnEarnRetire is for the 18-24 year old, usually in college, but always in a quest for betterment. Toward that end, I want to share some advice Read More...

Expanding Your Network for Great Career Advantage

This is about leveraging your LinkedIn network but let me give you some real life context.  This will bring together your-brand, your-network and LinkedIn in order to give you career advantage. Read More...

Career Passion is Essential Listen to Steve Jobs - How to Discover Yours

Steve Jobs said it best (I will paraphrase a bit), “People say you have to have a lot of passion for what you are doing, and it’s totally true. Read More...

How Do I Elevate My Personal Brand?

Think of the concept of branding like this:  A hiring manager has two different candidates under consideration.  All elements being equal: Read More...

Top 5 Achievements - Essentials to Brag About

This is from a recent Campus-to-Career.com blog (7 Crucial Tips for Interviewing) http://campus-to-career.com/2014/03/11/7-crucial-interview-tips/ regarding interview preparation:  Read More...

Today it's a Job, Tomorrow it's a Reference

We are in the midst of summer.  A lot of students are working.  Many are in jobs that are not internships in their potential future field.  Plain and simple, millions are working to sock away some money. Read More...

Being Socially Smart

I have come to admire an emerging firm, Social Assurity.  They deliver personalized social media management services for college and career advantage.  Social Assurity has quickly become a thought leader  Read More...

Job Search is a Critical Skill In The New Economy 

The Department of Labor estimates that between the ages of 18 and 42 the average person will have 10.8 jobs. Another study broke it down with more detail.  Read More...

Five Ways Students can C.R.A.F.T. an Effective Social Media Presence

Your social media presence is now becoming as important as your resume.  As the founder of SocialAssurity, Alan Katzman says Read More...

All About Internships

The summer is upon us and hundreds of thousands will be in the internship mix.  One might think, ‘Great I got an internship and I will': Read More...

Informational Interviews LinkedIn University Pages

Remember to expand your job/internship search, you need to reach out beyond the ‘physical’ job search. This includes companies that recruit from your campus. Read More...